Professional Development Meeting - “Purpleocity – Creating Sustainable Competitive Advantage” -  Michael Ford - September 15, 2022 4348
Professional Development Meeting - “Purpleocity – Creating Sustainable Competitive Advantage” - Michael Ford - September 15, 2022
Purpleocity – Creating Sustainable Competitive Advantage
presented by Michael Ford


“No two species can coexist that make their living in the identical way”, an observation by Professor G.F. Gause, and this may be analogy to dinosaurs becoming extinct because they didn’t adapt. We sometimes forget to apply this important concept to our professional and personal lives.

Purpleocity, which is loosely based on Seth Godin’s Purple Cow theories, takes a light hearted and interactive look at the art of determining, developing and leveraging your core competencies and creating a sustainable competitive advantage.

This high energy session promises to get your creative juices flowing and send you home with dozens of ideas on how to become PURPLE and stand out from the competition!!!

The audience will be engaged in two specific exercises:
  1. Identifying an example of a leader who motivated people to produce results, and how they did it
  2. What competitive factor will they compete on, i.e. how will they be PURPLE.

Keywords: competitive advantage, core competencies, sustainability.

Competitive advantage - the advantage a company has over its rivals in attracting customers and defending against competitors.

Core competencies – skills or knowledge sets that enable a firm to provide the greatest level of value to its customers in a way that is difficult for competitors to emulate.

Sustainability – activities that provide present benefit without compromising the needs of future generations.

Source: APICS Dictionary

NOTE: attendees are strongly encouraged to dress in PURPLE for this event!

Michael D. Ford, M.S.I.S.E., CFPIM, CSCP, CLTD, CQA, CRE, CQE, ACPF, CPSM, CSSGB is a Supply Chain Expert with TQM Works Consulting. He provides innovative solutions, based on forty years of experience in retail, distribution, manufacturing, training, and consulting. His work history includes software implementation, business planning, inventory control, distribution planning, and corporate training. This includes a broad range of experience in manufacturing from engineer-to-order to make-to-stock, as well as distribution, non-profits, service, and Department of Defense.

The Spot

Networking - 5:30pm
Dinner 6:15pm
Presentation 7:00pm

Menu: Vegetarian/Meat/Fish

Date & Time
Thursday September 15th, 2022 4:30pm CDT
End Date & Time
Thursday September 15th, 2022 7:30pm CDT
The Spot
The Spot
1062 Front Street
Binghamton, NY 13905
United States
Host Type
Category Public Calendar

Event Comments

No Data Available

Event Map

Date & Time: 09/15/2022 05:30:00 PM EDT

Interested in Event