ASQ Phoenix August 14, 2025 Program Meeting – Virtual
6:00pm – 8:00pm Phoenix (UTC: -7)
AGENDA: All times are Phoenix (MST):
6:00 PM – Welcome
6:05 PM – Brief Announcements
6: 15 PM – Guest Speaker Presentation
7:15 PM – Q&A and Networking
7:45 PM – Phoenix Section Business
8:00 PM – Adjourn
SPEAKER: Dr. Cyndi Laurin
TOPIC: Guide to Greatness® Growth Alignment Framework™: A Systematic Approach to Sustainable Growth with AI² (Artificial + Authentic Intelligence)
BIO: Dr. Cyndi (Crother) Laurin is a renowned business transformation expert, award-winning author, and sought-after international keynote speaker. As the founder of Guide to Greatness®, she works with business leaders to simplify and solve complex business challenges, ensuring every effort aligns with profitability and positive stakeholder impact. Her Growth Alignment Framework™ transforms individuals and organizations one strategic step at a time, creating cultures of shared accountability and measurable success.
Through Guide to Greatness®, Cyndi delivers a proven framework that helps businesses achieve sustainable growth and operational excellence. Her data-driven strategies focus on aligning leadership teams, optimizing processes, and driving profitability - driving financial resilience, market leadership, and stakeholder advocacy.
As a keynote speaker, she brings energy, authenticity, and actionable insights to every stage. Her presentations challenge conventional thinking while equipping leaders with practical tools to create lasting impact with their organizations. She connects deeply with audiences through her relatable style and proven expertise.
Cyndi's reputation is built on trust, innovation, and a commitment to helping individuals and organizations thrive. For leaders seeking to elevate their organizations with clarity and purpose-driven results, she delivers nothing short of greatness.
ABSTRACT: Does your strategy include a system for sustainable growth while driving profitability and stakeholder impact? Join Dr. Cyndi Laurin, award-winning author and founder of Guide to Greatness®, for an engaging exploration of her Growth Alignment Framework™ - a proven six-stage roadmap that has help organizations achieve up to 40% revenue growth within just 12 months.
In this session, Dr. Laurin will demonstrate how aligning leadership, culture, and operational excellence at every stage of growth creates thriving ecosystems that balance agility, adaptability, and accountability. You'll also discover her innovative AI² (Artificial Intelligence + Authentic Intelligence) approach - a game-changing methodology that blends data-driven insights with human ingenuity to accelerate measurable results.
What you'll gain:
- A clear understanding of the six stages of growth - and where your organization stands using a pre-session assessment tool. Click here to access the assessment.
- Practical strategies for fostering leadership alignment, cultural transformation, and operational efficiency.
- Insights into leveraging AI for smarter decision-making, enhanced accountability, and innovation-driven success.
As a special offering, Dr. Laurin will provide a complimentary 90-minute session with the senior leadership team of any attending organization to explore how her framework can deliver measurable results. Don't miss this opportunity to discover how systematic growth strategies can transform your organization into a thriving model of excellence.
Please complete the pre assessment here prior to the meeting.
LOCATION: via Zoom
COST: Free. Open to all.
We will be using Zoom Meeting to broadcast the August 14, 2025, ASQ Phoenix monthly Program meeting. Register in advance for this meeting:
Zoom registration link:
https://us02web.zoom.us/meeting/register/tZIod-qpqz8vEtFYBJ-Hb6hBB3gLupnqrlFg
After registering, you will receive a confirmation email from Zoom containing the actual meeting link and information about joining the meeting, as well as the option to save the event details to your calendar. Save the confirmation email with the meeting JOIN button.