L05 - Business Excellence & The Continuous Improvement Culture - Friday 10:00 am CDT
Trish Borzon
1465 Posts
Friday, May 28th at10:00 am CDT
This presentation will outline the steps that the Lincoln ECI team used to create and deploy an innovative new marketing strategy to support its mission. It provides examples of vlogs created by the team and outlines the results achieved. Key techniques that will be described are strategic alignment as well as LSS marketing integration activities and its role in LSS program success. ***Sponsored by the Lean Division***
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