HD&L Webinar: Overcoming Big Data Intimidation: Cultural Shift through Visualization (A Case Study)
Leaders need measurement insights to keep the organization on an even keel. Making Sense of Big Data visually through manageable patterns such as dashboards helps us see how the organization is changing and reacting to the environment. Turning that gut feel in the form of a hypothesis helps us quantify that feeling and reinforces the knowledge we seek...

This webinar shows a possible scenario of Big Data usage through a case study of an Small and Medium Enterprise (SME) and how it improved its search ranking without deploying Search Engine Optimization (SEO). An uneventful paid advertising campaign did not improve Search rankings. 3 years of public domain government property data were then used to create Firm Generated Content (FGC) "pull" as opposed to paying for Search Engine Optimization and advertisements "push" through Social Media. The search rankings improved to the first page. 

The Big Data dashboards were produced with cloud based spreadsheets with a 5Mb space restriction and a play on simple file management technique to give an insight into how we could deploy data updates and begin harnessing Big Data for our Sense Making journey.
Date & Time
Thursday October 11th, 2018 6:00pm CDT
End Date & Time
Thursday October 11th, 2018 7:00pm CDT
On-line via GoToWebinar
Host Type
Webinar Link / Meeting Instructions
Our complimentary webinars, open to ASQ Members and Non-Members, are hosted live on GoToWebinar at the specified date and time.

New to GoToWebinar? Additional Tips and Tricks are located towards the bottom of our website's events page.

After registering, you will receive a confirmation email containing information about joining the webinar. All attendees participating in our webinars for at least 40 minutes are eligible for 0.1 RUs which will be distributed via email after completion of the webinar. A recorded copy of the original webinar will be published on both our YouTube channel and our web site (www.asqhdandl.org/archived-webinars.html) as soon as possible after the event.
Additional Information

Ernest Phoon MBA, MSc, Chartered Engineer (MIET), IRCA Registered QMS Principal Auditor, ASQ CQMgr/OE, SSBB & Engineer, ASQ Senior Member - Ernest earned 25 years in engineering and management in the manufacturing industry (consumer, communication & networking products) and is credited with turning several loss making divisions into profit making. Currently, the 10 years’ of service industry experience in education, training and consulting is accumulating with projects in manufacturing, security, warehousing, healthcare and research organizations. He is currently making sense of the wealth of data we are obtaining and visualizing it at www.metavisualdata.com. Ernest served as the ASQ Country Counselor-Singapore from 2009 to 2018.
Event Sponsor Information
To learn more about the Human Development and Leadership Division, visit us our website.
Category Public Calendar

Event Map

Date & Time: 10/11/2018 07:00:00 PM EDT