II.B.1 SWOT Analysis

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af8e5a61b8d04d351d5c24446d1dc45f-huge-swA common component of the strategic planning process involves looking at current internal strengths and weaknesses of the organization’s operations and future opportunities and threats in the external marketplace. A SWOT analysis systematically assesses an organization’s internal and external environment. It identifies attributes that affect its ability to achieve its vision and to improve and protect its competitive position.
In addition, a SWOT
91dad65347c4480d1b67a4954b3f2644-huge-sw analysis looks at how the organization fits into the current reality. Depending on the analysis results, the strategies might be to build on the strengths, address the weaknesses, mitigate the impact of threats or position to exploit opportunities.











Web-based interaction for SWOT Analysis by Kurt Stuke
Quality Management BOK Reference
II Strategic Plan Development and Deployment
II.B Business Environment Analysis
II.B.1 SWOT analysis - Analyze an organization’s strengths, weaknesses, opportunities, and threats, and develop and prioritize actions to take in response to that analysis. Identify and analyze risk factors that can influence strategic plans.


Additional Resources
PDF: Swot Analysis Resource
Back to the Strategic Plan Development and Deployment CMC Page
Back to the Quality Management Body of Knowledge



Links to Youtube Videos

How to perform a SWOT Analysis: https://www.youtube.com/watch?v=I_6AVRGLXGA&list=PLVKR63wbOFZ49S8vl0DBy-NBrrpJBRHQg&index=4
How to use a SWOT Analysis: https://www.youtube.com/watch?v=F61jgtEZLsA&list=PLVKR63wbOFZ49S8vl0DBy-NBrrpJBRHQg&index=3
News Quality Management Division 04/25/2021 11:55am CDT

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